Insight Audits
Business Questions/Needs
I need fresh eyes to review all my brand/category/company's existing research summaries and help draw out the most actionable insights, conclusions and recommendations.
Before I conduct any new research, I need to know what I've already got. How can I develop a learning plan that addresses the gaps in my current learning without duplicating existing work?
Key Deliverables
I need fresh eyes to review all my brand/category/company's existing research summaries and help draw out the most actionable insights, conclusions and recommendations.
Before I conduct any new research, I need to know what I've already got. How can I develop a learning plan that addresses the gaps in my current learning without duplicating existing work?
Key Deliverables
- Summary of existing consumer and market research, based on defined business questions, with clear conclusions and actionable, strategic recommendations
- Custom learning plan to address gaps in consumer and market understanding with recommendations on approach/methodology (could also include specific supplier recommendations/RFP management).
